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KATHY
SUMMERS .
. .
writes about health,
fitness, nutrition, and the environment
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Six safety tips for health
writers.
In the
competition for assignments, new health writers often rush
to pitch newsy health bites based on sensational new
research. Readers welcome the breakthrough possibilities and
benefits. But without careful attention, writers may
unintentionally exaggerate a claim or make light of a new
study's shortcomings. read |
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Health editors' wish list. New writers are often told they can't get published in
top magazines without clips. But that's simply not true. You
can get published -- even in your dream market, if you know what
editors want and can give it to them.
read |
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Fact-checkers' popularity test.
Every
health story tests a writer's mettle for accurate reporting.
Health "facts" can be so capricious, with trusted sources
contradicting one another and even the strongest expert
opinions changing with new information. That makes old news
and misinterpreted research results as easy to pass along as
a high school rumor.
read |
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The havoc of "how-to" health. Millions of people seem to have a voracious appetites for
health tips, but they aren't always critical readers and
most don't have a medical background to help them make
accurate evaluations. Still, they may start new diets,
change exercise routines, start or stop taking certain
drugs, modify childcare practices, and seek or avoid certain
forms of care based on nothing more than magazine medical
advice. read |
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Coping with the mental health article. Severe mental illness affects five million adults, and many
more suffer with milder life coping problems. People with
psychological issues are looking for answers, and so are the
people who live and work with them. Here are five tips
for writing salable mental health articles.
read
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If you are a mouse with cancer, we can help. Scientists can cure cancer--in a test tube. They can even
cure it in a mouse. The problem is curing it in people. If
you want to write an article with the headline "Cancer Cure
on the Horizon," it will probably sell big time. If you
write, Cancer Cure Doesn't Work in Humans, it may not sell
at all. So what do you do?
read |
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Test tube tales: turning chemicals into copy. Writers on the beat
say green
writing has been lost in the corporate wilderness, but harsh policy
changes from the White House stirred a backlash and, of course, Al
Gore's film An Inconvenient Truth shook up everyone's
thinking about environmental issues. That means caring about the
chemicals in our environment may once again find a place in
print.
read
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Risky business: writing about health risks.
When
health risks are involved in a medical treatment or method
of prevention--and they often are--readers need to hear
about them, and not just from the fine print or fast talk in
advertisements.
read |
These
articles were previously published in
Health Market Hints
© Copyright Protected. All Rights Reserved.
Kathy Summers
| 480.241.5225 | Cave Creek, Arizona
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healthwriting.com
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